Here is my 20-point process for Coaches on how to handle those {sometimes pesky} “free” coaching strategy sessions to help you attract your ideal client, and lead to the sale:
- Get to know the person you’re talking to
- Learn about his or her life, business, relationship, financial health, physical fitness goals {or whatever YOU coach around}
- Hear more about what they are currently working on
- Learn about what they are hoping to achieve
- Discuss what they have already done {that has not worked for them}
- Ask them bout how much time they can {and are willing to} invest in shifting and possibly improving their future
- Ask for clarity on how much money they can {and are willing to} invest in the possibility
- Tell them about how you two can {potentially} work together {via your coaching products and service offerings}
- Discuss with them how committed they are to the process and their commitment level to the success of their life, business, relationship, financial health, physical fitness goals {or whatever YOU coach around}
- Secure payment or a payment arrangement
- Give a start date for when your work together will begin
- Stay in-touch via email {and potentially text message}
- Offer a custom coaching program that meets the needs of their specific life, business, relationship, financial health, physical fitness goals {or whatever YOU coach around}
- Allow a pre-determined amount of time to complete the coaching relationship
- Complete a mid-point coaching evaluation, comparing their starting goals with actual goals achieved
- Get a client testimonial
- Recommend next-steps to help them keep going, stay committed, and continue getting results
- Set a follow-up date and time to help keep track with coaching progress
- Reach out consistently regarding ongoing programs that allow you to keep working together at higher levels to keep building on their success {and yours}!
- Rinse and repeat during your NEXT free coaching session
Get additional encouragement, empowerment, and education for Coaches at http://www.thebossof.me!